Stories of successful women in Russia. Success stories - the experiences of rich and famous women Success stories of women in business from scratch

Women's success in business is guaranteed if they use their strengths. In the meantime, women doubt and think about whether women and business are compatible, the years will pass. How true is the opinion that this is not a woman’s business? How realistic are the fears that “you will become a man in a skirt”? Let's find out in this article.

Stereotypes that hinder women's success in business

In fact, there are many stereotypes that do not allow contemporaries into business. And if, in the 19th century, it was believed that: woman incapable of studying, engaging in politics, etc. Then in the 20th century other pictures appeared: Stakhanovites, editorials, women in an “orange vest,” images of those who “stopped at a gallop and entered a burning hut.”

So the soul of a woman of the 21st century rushes: to rush into the past, reviving the lyrical images of Turgenev’s women: tender, languid, blushing with embarrassment, fainting with or without water. Or should we still move towards the “editorials”.

However, if we remember the past, then let’s refresh our memory that women paved their way to other professions: doctors, teachers... Today no one doubts that there are excellent female specialists in these professions.

There are many success stories of women in business. The list of names of those who, both in the 19th and 20th centuries, were able to start from scratch and achieve world fame can be long. Now I have no task to give you these examples.

We live in the 21st century and can draw conclusions from the past, as we must take into account the fact what women today: educated, talented, diversified, want self-realization and not give up on their callings. Science and technology have made life easier and freed up a lot of free time.

Women's success in business and gender differences

Business, according to the British, has no gender differences. There are no men and women, but rather business partners.

In fact, there are gender differences and I don't think that's a good thing. As long as we remain women regardless from the environment, we will preserve the great and beautiful that is inherent in nature. Different approaches to life, family, business, what ultimately and creates harmony.

Business- initiative economic activity, carried out at the expense of one’s own or borrowed funds at one’s own risk and responsibility, with the main goals of generating income and developing one’s own business.

This is the definition of business. This is primarily an activity. It may concern not only economic understanding, but also the creation of a business climate, business relationships, connections, taking actions to make a profit.

As an example, we can recall all kinds of exhibitions, conferences, symposiums - after all, there are no usual workshops, production facilities, machines, machines and other facilities. TV production.

But there is an atmosphere, environment and invited participants who can establish mutually beneficial contacts. Isn't a woman a master at creating an atmosphere? So why doesn’t she expand her capabilities, scale and go beyond the walls of her usual apartment?

Business is war, you say. And you’ll be right, because you can really see a lot of similarities. There are victories and defeats here. Marketing attacks and retreats. Alliances and partnerships are formed.

Like a war, there are agents of influence, spies and trade secrets. Sometimes arbitration disputes are arranged, and then settlement agreements are concluded. This approach is within the capabilities of men; it is more similar to their favorite pastime - playing war.

Doesn’t a woman really have her own field to create a different model of activity? Let's take a deeper look at this word.

Is there a place for a woman?

Business is an English word, and most dictionaries give this interpretation – active, busy.

The earliest use of the word dates back to 950. Over hundreds of years, we see that business really developed according to male rules. And this path is indeed filled with fears, anxiety, worry and stress from being an entrepreneur.

There is also a Chinese etymology of the word, and they are masters of doing business. Maybe we should listen to their transcript?

Business" in Chinese is 生意 (shenyi). The first character is 生 "life, birth, livelihood; conditions of existence; prosperity, well-being." The second hieroglyph is "thought, idea, desire, desire, opinion, point of view, meaning, significance, interest, attraction, energy." () What for us is simply "deed, transaction", for the Chinese " the birth of meaning, the awakening of thought."

This is the big difference between the European and Chinese designation of the essence of one phenomenon. Agree that the Chinese approach is very attractive to a woman.

Two strategies, two development paths.

One is male, the second is female. Which can ultimately work out in harmony.

Struggle is always associated with lack, insufficiency, the desire for victory and triumph.

The birth and embodiment of thoughts in reality is associated with building and supporting, developing relationships, partnerships, and cooperation.

And it’s like the birth of a new life! And in this matter the woman succeeded very well!

There is one word, but it has two meanings. And whichever one you choose, that’s how your business will be. You can remain a woman, while developing your own business, bringing your idea to life! And this is the key to a harmonious life and the successful development of your business.

We can conclude: the male approach to doing business is really not for women. A woman is not fit to fight and conquer. It will not be comfortable, you will have to break yourself, deform your feminine essence, which will lead to professional burnout.

But, it is quite possible to build a business like a woman, in order to realize yourself and realize your ideas, and also earn money. The choice is yours.

And we can look at the signs that indicate that a woman and a business go well together and bring not only benefits to clients, but create a new style of doing business. And these are the realities of the 21st century.

Women's success in business guaranteed if she uses her advantages.

10 advantages of a woman for success in business

1 advantage - adaptability

Women adapt quickly. And perestroika confirmed this. It was women who were able to quickly reorient and adapt to new market conditions. They can quickly mobilize and begin to act despite the situation. Men are more difficult to adapt and experience emotions with a delayed reaction, keeping them inside themselves and exhausting the nervous system. However, the statistics of cardiovascular diseases speaks about this.

The woman is careful and thoughtful. And this is a quality inherent in nature for the preservation of offspring. Such caution can slow down the rapid and explosive growth of a business, but on the other side, This is precisely what contributes to its more uniform development and the avoidance of dubious and risky transactions. This is important for business security and profitability.

3 advantage - flexibility

Women are psychologically flexible, and not just physically. Flexibility and adaptability, the ability to get by with little, bolder in choice. Find solutions by means that at their fingertips now, where it seemed impossible to find.

If she needs to find out some information, then the woman will not be shy, and without complexes V turns on the “blonde”. Women were able to create most successful businesses thanks to this quality. Men helped them freely and with pleasure, patronized them in the right circles and tried to provide support.

4 advantage - cooperation

Women love to work in a group, team, men prefer to be soloists in it. Women prefer to resolve matters peacefully and find compromises. A woman cares about the atmosphere of the space in which she is located. A peaceful character is a woman’s competitive advantage in business, not only for clients, but also for partners. Therefore, in positions where we work with people, we are more likely to see a woman than a man. For example, there are many more female HR employees than male ones.

5 advantage - emotionality

Women feel people. Marketing of new times is about influencing emotions. It is thanks to their emotionality that women are able to establish trusting relationships not only with employees, but also with clients.

This helps her make useful contacts, establish long-term and trusting relationships, and increase sales. Natural curiosity helps women to be interested in many things, and sociability helps them exchange information.

6 advantage - intuition

Women have developed intuition. This helps to quickly build a strategy and determine goals in difficult times or in conditions of lack of information. Men rely on rules and logic. N Based on their logic, women quickly find a shortcut between a problem and a solution.

7 advantage – scrupulousness

Women are scrupulous. Yes, women are used to cramming and working, perfecting every little detail. And although there is no masculine scope or globalism here, it is scrupulousness that helps women always stay afloat.

The women's strategy is to move step by step, preserving what is available, double-checking - they do not give a quick take-off, but they protect what has been created and what is available. The combination of sensitivity and “accounting” attention to detail, the ability to “earn trust” make women’s business sustainable.

8 advantage - empathy

Women are able to empathize with the feelings of other people. They know how to grasp people's states. They are able to read the needs of other people and offer solutions or look together for ways and methods to change the situation. Such qualities are very important in areas serving the needs of people, in trade, and marketing.

9 advantage - learning ability

Women love and can learn, They easily admit what they don’t know. They enjoy attending educational programs, trainings, and courses.

By increasing the level of knowledge, self-confidence is ensured, but besides this, there are also like-minded people there. By the way, women are happy to join trade unions and clubs and are ready to share their experience and knowledge with others.

10 advantage – punctuality.

Women are more punctual than men. This is manifested in their attitude towards finance, with taxes, banks and investment companies. This gives a number of advantages and confidence if necessary to contact such structures.

Reduces the number of fines and losses in business. By the way, women are less likely to be late for meetings and negotiations. They are less likely to experience emergencies, documents disappearing, and other events.

Conclusion on how a woman can achieve success in business

Yes, in business there is where a woman can apply her purely feminine qualities. Let's remember that creativity, inspiration, intuition are all feminine qualities and energies.

What is important for a woman to remember is to be grounded in more earthly energies in order to produce results. And then there will be more confidence, stability and concentration.

As you can see, you women have enough qualities that you can use in business. Feel free to discover your potential, invest it in your business, without looking at the opinions of others.

10Oct

Hello, dear readers of my site. Today’s article is for you and we’ll talk about business for women! Now I will explain why. One of the frequently asked questions to me is “Nikolai, what should I do? What business should a woman open? Well, the time has come to prepare a full answer to it.

Business for women

For some reason, we have an idea in our society that a woman should work either as a salesperson or a manager, and a man should build a business. All this, of course, has little justification, because women manage businesses no worse, and sometimes even better, than men. In addition, today there are a huge number of business ideas that a woman can easily implement, but a man will be less successful in this.

For a woman, having your own business is an excellent opportunity to realize your professional skills.

In general, the goal of today’s article is to encourage you, dear girls and women, to open your own business. It's not as scary as it might seem. I wanted the types of business for women presented below to inspire you, perhaps you will take one of them into service, or perhaps come up with something new and unique.

So, today I will share with you 40 business ideas for women and talk about what kind of business a woman can start.

Business Idea No. 1 – Opening a Yoga Studio

The initial investment is 350,000 rubles.

The main task is to open a specialized hall for yoga classes. Various areas of this beautiful and flexible sport are popular among people of all ages (kids, teenagers, young adults and the older generation). Classes for children, pregnant or elderly clients are promising.

Implementation of the idea

Opening a yoga studio begins with selecting premises near bus stops or in densely populated areas. It should have a sufficiently bright and warm room for classes, connected communications for locker rooms and showers. The absence of competition in the vicinity of a new sports facility is of great importance for success. In addition, it is necessary:

• carry out repairs and refurbishment of the interior in a certain style;
• purchase equipment, rugs and furniture for locker rooms, decorative items;
• organize an active advertising campaign in various ways.

The average income of such a studio starts from 2 thousand rubles per day. With a monthly profit of 60 thousand rubles, the project can pay for itself within a year of work. It can be further increased by attracting clients with interesting promotions, gift coupons and seminars with the participation of professional trainers from other studios.

Business Idea No. 2 – Selling trending products from one-page sites

Initial investment of funds – from 20,000 rubles.

This new business idea isn't just for women. It consists in the fact that you choose a product that you will sell, make a one-page website for this product, launch advertising and sell the product to your customers. But it only seems simple in words. In fact, this business has many nuances, mastering which you can achieve great success.

Business idea No. 3 – Opening a fitness club (club) for mothers with children

Initial investment of funds – from 500,000 rubles.

Opening a fitness room is an expensive business for a woman. The essence of the new idea is to equip a small hall or club for mothers and babies to practice certain sports together. This is a new sector in the fitness industry that does not have much competition and does not require huge investments. General classes are in demand among mothers who, for various reasons, do not have the opportunity to leave their child unattended.

This is a great business idea for a woman with children, because you can always take them with you to work, where they will be supervised and can always communicate with other children.

Implementation of the idea

If you have a limited budget, it would be optimal to open a circle in one rented room. Creating a non-standard fitness club must begin with organizational issues:

• choosing the optimal size and location relative to transport stops;
• decide on a work option (franchise or independent start);
• select staff who have experience working with children;
• decorate the premises and purchase high-quality sports equipment.

With the cost of one group hour of classes being 100–200 rubles, daily income can range from 5,000 to 10,000 rubles. Additional private lessons or activities will increase profits. When investing in advertising, a business project with a sports club will recoup all investments and costs in a few months.

Business idea No. 4 – Opening an online store

The initial investment amount is up to 300,000 rubles.

An online store is a great business idea for a woman with minimal investment; in addition, it is a modern way of selling most goods. According to statistics for 2016 in America, every 3 citizens make purchases via the Internet. In our country, following the West, this figure is also gaining momentum.

The idea for a woman to open her own online store is to launch a website and organize sales to customers online. A new type of purchasing popular goods quickly caught the fancy of active and busy people who do not have time to visit shopping centers in search of what they need.

Implementation of the idea

The main costs for this business project consist of the following items:

• payment for the creation of the site, its design and filling with content;
• purchase of goods;
• organization of an equipped administrator's workplace for receiving orders;
• Administrative expenses;
• costs for advertising campaigns, contextual advertising.

The simplest form of work may be one that does not require premises for storing goods. Otherwise, this will significantly increase the costs of warehouse rental and transport. When ordering 5–7 product items per day, you can do this work yourself. With an average check of 3,000 rubles per day, you can receive up to 200,000 rubles monthly. This will help you recoup your investment in just two months. To maintain a stable influx of visitors to a store’s website, constant costs are required for various promotion methods and optimization.

Business idea No. 5 – Maintaining a beauty blog on YouTube

The initial investment in the project is 100,000 rubles.

Another great business idea for a woman with minimal investment, and it’s also great as a business for a woman in a small town. To build a business in the blogosphere, you don’t have to live in a big city.

An extraordinary business project for maintaining your own video blog about the secrets of beauty and attractiveness is ideal for self-realization for creative girls. The idea is to record and present your own videos on a specific topic on YouTube. A large number of video views makes it possible for the owner of this Internet channel to make very real profits. Despite the fact that there are quite a lot of beauty bloggers, answers to many queries are still difficult to find on the Internet. Therefore, there is still a lot of room for earning money.

Implementation of the idea

A woman’s knowledge of beauty and fashion will help her start this business.

If a girl decides to engage in such a business project, she must:

• solve technical issues of high-quality video shooting;
• ensure active advertising and promotion of the channel.

A beauty blog is a kind of video diary of the author. The number of channel views depends on the quality of the footage, the relevance of the topic for visitors and interesting content. At the initial stage, you can resort to the services of a professional who will help attract your first subscribers and organize an advertising campaign on the Internet. To maintain activity, you need to release at least one or two videos a week. Famous beauty bloggers have a decent monthly income from views and advertising of certain brands, which reaches several thousand dollars.

Business Idea No. 6 – Opening your own restaurant

Initial capital investment – ​​over 1,000,000 rubles.

An expensive business idea is to open a restaurant establishment on a franchise basis or independently. The combination of original or classic cuisine, excellent service and an interesting concept for entertaining visitors can help create a profitable and sought-after business project.

Implementation of the idea

Opening a restaurant is a troublesome and difficult task, which requires the future owner to take a balanced approach to solving many organizational problems:

• selection of a comfortable and large room in a busy place in the city;
• choice of style in design and decoration, repair and purchase of furniture;
• purchasing the necessary equipment to equip the kitchen;
• selection of qualified personnel.

Restaurants are a rather risky business that requires strict cost accounting and analysis of each item. Given the huge costs of opening it, you can get a full payback no earlier than in a year. An average check of 700 rubles when the restaurant is at 50% capacity can bring up to 1 million rubles per month. But a significant part of the income will go to cover fixed expenses (groceries, wages, advertising and utility bills).

Business idea No. 7 – Opening a coffee shop

The minimum investment is 1,300,000 rubles.

The popularity of such establishments makes new business projects in demand in large cities. This is a good business for a woman. The essence of the “fragrant” idea is to open a beautifully decorated coffee shop with a minimum number of seats. In addition to several types of coffee and tea, such establishments offer an assortment of sweets, snacks and light dishes.

Implementation of the idea

The most optimal would be to design a small cozy hall with 20-30 seats, for which you will need to rent a suitable room in the busy central part of the city. In addition you will need:

• purchasing furniture and renovating premises;
• purchasing equipment for making coffee, snacks and desserts;
• personnel search;
• development of an advertising campaign.

If you are on a limited budget, you should give up your own kitchen in favor of suppliers of ready-made desserts and sweet pastries. The optimal solution would be to work under a franchise from a well-known company, which will eliminate many problems with organization and registration. The average bill for such mini-coffee shops is 300-500 rubles. This gives a monthly stable income of approximately 500,000 rubles. The full self-sufficiency of the project can be judged after the first year of operation.

Business idea No. 8 – Opening a private kindergarten

Initial investment – ​​1,000,000 rubles.

This is another great business idea for women with children. Most often, this business is opened by mothers who were unable to enroll their child in kindergarten and decided to open a private kindergarten in their area. There is practically no competition among private institutions for preschoolers, given the high demand. The basis of the project is the opening of a licensed institution for young children, which is aimed at the middle class. It involves full-fledged care and classes of teachers, recreational and entertainment activities.

Implementation of the idea

Naturally, here too, initial capital will be required to open; this business cannot be built without investments. Opening a private preschool requires solving many important organizational issues:

• searching and renting premises that meet standards and sanitary norms;
• renovating rooms and re-equipping them to suit the needs of small clients and employees;
• purchase of kitchen equipment, furniture and necessary accessories;
• search for qualified personnel and teachers;
• ensuring a high degree of safety and comfort for children.

At the initial stage, you cannot avoid visiting numerous commissions and representatives of inspection services, and the costs of obtaining licenses. This will be more than paid for by the income after opening. Most parents in large cities are willing to spend up to 50,000 rubles in one month on such an institution. A minimum number of 20 children attending the kindergarten will cover all expenses and generate a stable profit.

Business idea No. 9 – Opening an agency for organizing events

Primary capital investment – ​​100,000 rubles.

Regarding other ideas, this one is also classified as a business idea for women with minimal investment. In my opinion, a holiday agency is a women's business because it is ideal for a woman. Such agencies are becoming increasingly popular when organizing birthdays for children and adults, weddings or themed events. The basis of the business idea is the creation of a small company that develops scripts and offers holiday productions at the request of the customer.

Implementation of the idea

Opening such an event agency at the initial stage requires costs for making costumes and purchasing festive equipment. There is no need for office space: you can accept orders through your own website or group on social networks. The owner needs to resolve some issues:

• organization of an active advertising campaign;
• searching for talented personnel for performances;
• provision of transport for travel to the place of order fulfillment.

Savings at the initial stage will come from renting costumes from theater studios. Additional income will come from writing scripts for school or student events, collaborating with shopping centers and children's institutions, decorating a festive table and providing services for decorating the hall for special events. Profitability depends entirely on the quality and originality of the holiday organized. Active advertising will help pay for such a non-standard project in a few months and make a good profit.

Business idea No. 10 – Providing toastmaster services

Primary costs for the project are 100,000 rubles.

The job of providing toastmaster services at special events is perfect for creative, enterprising business women. The project does not require huge financial investments, but can bring good profits. Even in highly competitive conditions, a talented presenter will always be in demand among clients.

Implementation of the idea

Such extraordinary work is good for graduates of theater or music universities, for whom this is an opportunity to easily realize their talent. Main tasks when opening a business project:

• preparation of documents for work;
• purchasing or manufacturing props and several sets of original costumes;
• purchase of ready-made scripts (if necessary);
• acquisition of a set of equipment, studio soundtracks;
• creating your own one-page website to view your work.

Toastmaster services depend on the scale of the event (wedding, birthday or bachelorette party), the number of hours of service and the wishes of the customer. The average cost of work starts from 5,000-7,000 rubles, so monthly income can reach over 100,000 rubles with minimal time investment. At any stage, cooperation with entertainment establishments will be effective.

Business idea No. 11 – Opening a wedding salon

Initial costs – 300,000 rubles.

A wonderful and pleasant business project is ideal for women with good taste. The basis is the opening of a showroom for rental or sale of wedding dresses and accessories. This service is in constant demand and allows you to earn a good income.

Implementation of the idea

After registering all the necessary permits, you must:

• find premises in a shopping complex or in a busy area;
• purchase a consignment of goods for rental and sale;
• organize advertising in different ways;
• purchase the necessary trade and exhibition equipment, furniture for visitors.

As an additional service, you can offer rental of evening dresses for women or girls, which are suitable for proms or special occasions. The profitability of such a beautiful business is high. The trade markup on individual models can exceed 200% for outfits and up to 500% for small accessories. Advertising services on social networks, the Internet or local channels is of great importance. The return on investment depends on turnover and season. Minimum monthly incomes start at 100,000 rubles and increase during weddings and school graduations.

Business idea No. 12 – Opening a design studio

The initial investment amount is 300,000 rubles.

What kind of business should a girl with good taste start? Very simple! Monetize your talent, open a design studio: decorate rooms and apartments, home and office spaces, adjacent areas and wedding banquet halls. The services of interior and countryside designers are becoming increasingly in demand among the middle class. The project involves the opening of a company offering decoration and design services for premises of any type, areas of country cottages and dachas.

Implementation of the idea

You can’t do this without investments! First, you will need a small, comfortable room for designers to work and communicate with clients. The ideal location would be a small office in a business center located in a fairly busy part of the city. To ensure the creative process and open a studio, the owner will need:

• purchase technical equipment and necessary software for project development;
• purchase furniture for employees and visitors;
• hire competent designers, on whose skills the success of the business depends.

It is recommended to open such design studios if the owner himself is an experienced designer. This will allow you to properly conduct your first projects and receive good reviews. Advertising and cooperation with construction companies are of great importance. The development of a standard project starts from 2000 rubles per meter. This makes the studio profitable even when handling 5–10 orders per month.

Business idea No. 13 - Opening a women's clothing store showroom

Preliminary investment of funds – 200,000 rubles.

This type of business is ideal for girls with a pronounced delicate taste and the ability to choose original things. The project is the opening of an online store or a permanent outlet with beautiful and fashionable things. Presented in several copies, stylish dresses or jeans will be in demand among fashionistas of the city.

Implementation of the idea

With limited initial capital, you can limit yourself to an online store and offer fittings to clients at home. After receiving the first stable profit, a good option would be to rent a room or area for a full-fledged store with fitting rooms and stands. The features of running such a business depend on financial capabilities:

• clothes can be purchased on well-known sale sites;
• Chinese stores with inexpensive, high-quality collections can be a good supplier;
• Constantly work on advertising the store, attract customers with promotions and discounts in order to create a base of regular customers.

The profitability of the project depends entirely on the level of sales. The markup on various products can easily reach 200%, which will help to fully cover all investments in just three months.

Business idea No. 14 – Opening a lingerie store

The initial amount of expenses is 300,000 rubles.

An excellent option for an elegant “female” business is selling beautiful underwear. The general essence of such a project is the design and opening of a specialized boutique store offering a large selection of linen products for different tastes and incomes. The demand for this category is noticeably constant, not subject to seasonality, and the project itself can bring good profits.

Implementation of the idea

It is better to select premises for a store on busy streets and in shopping hypermarkets. To open you need:

• decorate the premises with furniture, mirrors and display cases, purchase equipment and furniture;
• hire experienced staff, preferably female (for the comfort of most clients);
• purchase a diverse range of goods, focusing on different price levels;
• carry out an active advertising campaign to attract the first buyers.

If you choose the right place for trading, a lingerie store will quickly begin to make a profit. Many owners successfully work with a markup of 100 to 300% on individual models. Statistics show average monthly turnover at over 300,000 rubles.

Business idea No. 15 – Opening a bed linen store

The initial investment is 800,000 rubles.

The relevance of such a business idea lies in the popularity of the product and the constant demand for it among buyers of different price categories. The basis is the opening of a small cozy store selling various types of bed linen and any bedding accessories. In addition to sets, the assortment should include bedspreads, blankets and pillows, and home clothing sets.

Implementation of the idea

The opening of such a store must begin with the selection of premises in areas with good traffic from potential buyers. Most of the costs will be spent on the following items:

• purchasing goods from direct suppliers (will help create a low selling price);
• purchase of several types of commercial equipment and furniture;
• advertising the store at the initial stage, spectacular external design;
• possible costs of organizing trade via the Internet.

On average, the trade margin on many products will vary from 100% and above. During the first months of operation, the store will generate low and unstable income. An analysis of similar bedding stores shows an average turnover of 200–240 thousand rubles monthly. You will be able to fully recoup your project no earlier than six months.

Business idea No. 16 – Opening a cosmetics store

The amount of capital investment in the project is 1,000,000 rubles.

A cosmetics and perfumery store is an excellent business project for a woman. The essence of such a financially profitable idea is to create a specialized store offering a large assortment of cosmetic products. Despite the high degree of competition, the project can become very profitable and successful. The demand for this product remains high even during a crisis, so the cosmetics market is showing stable growth.

The main task is to select a room that should be located in a busy and accessible place. Ideal for:

• area in a shopping center or grocery supermarket;
• a place near a bus station, market or bus stops;
• central area of ​​the city.

The largest expenses will require renting premises and purchasing various display cases and shelving. Cooperation with representatives of famous brands will allow you to receive fully decorated branded display cases for free. A small amount will be required for wages to sellers and the purchase of goods.

Even with high turnover, the store will be able to reach self-sufficiency no earlier than in a year. With monthly purchases worth 1.3–1.5 million rubles, the profit after deducting expenses can be only 150–200 thousand rubles.

Business idea No. 17 – Shop for pregnant women and newborns

The minimum investment is 1,000,000 rubles.

With the constant increase in the birth rate, the demand for products for pregnant women and newborn babies is only growing. The business project is to open a specialized sales point with clothes and accessories for expectant mothers. Their delicate situation involuntarily forces them to change their wardrobe and buy things for their newborn children.

Implementation of the idea

Such a store should be opened in a busy area or shopping center. It is most rational for a retail outlet to choose the first floor in order to make the visit for expectant mothers as comfortable and simple as possible. In addition to renting and decorating the space, the owner needs to resolve the following issues:

• purchasing high-quality and inexpensive things, toys and additional accessories;
• purchase of commercial equipment;
• opening an online store website;
• expenses for active advertising.

Bulk products such as cribs or strollers can be delivered to order. With a turnover of 1 million rubles per month, a considerable amount will be required for direct and indirect expenses. Therefore, a business woman should count on a net income of no more than 200,000 rubles. The self-sufficiency threshold will be overcome no earlier than after 5 months of stable sales.

Business idea No. 18 – Children's goods store

Initial investment of funds – 1,000,000 rubles.

The demand for any goods for children does not fall even in crisis conditions. Therefore, opening a store with various products for babies can be an excellent investment. The business project consists of equipping a trade pavilion that specializes exclusively in the sale of goods for children. The range can include clothes and shoes, gentle care products, feeding accessories or toys.

Implementation of the idea

Many parents deliberately buy expensive and high-quality products for their children. The level of turnover is influenced by the correct location of the store:

• in a large shopping or grocery center;
• near a children's clinic, preschool;
• on a busy city street.

In the first months of operation, you should not expect more than 6% profitability. You can increase your income by offering products online, running profitable promotions, or introducing a system of discounts for active buyers. Trade margins can vary from 20 to 100% depending on the product group. With active trading and proper marketing, the monthly turnover of the outlet exceeds 500,000 rubles. After full deduction of all expenses and taxes, the store can bring in 1.6 million rubles annually.

Business idea No. 19 – Tea and coffee shop

The initial investment is 500,000 rubles.

The implementation of the project involves the opening of a small store or outlet selling a wide range of tea and coffee. This product does not need advertising. Various types and varieties will be in good demand among buyers of any income. This is a smart investment that will quickly bring income.

Implementation of the idea

The positive aspects of such a business project can be called:

• the need for a small area for work, minimal rental costs;
• high demand for goods regardless of seasonality;
• no need to buy or rent special equipment;
• ease of compliance with storage conditions.

The main expenses at the first stage will require setting up a store and purchasing a batch of goods. The project itself is easier to implement in a busy place: near the metro, bus stops or grocery supermarket. Additional income will come from selling gift sets or sweets.

The monthly turnover of a small tea shop can reach 200,000 rubles in profit from sales. If you take into account all fixed expenses and purchases of new goods, net income can be up to 100,000 rubles. Calculations show that the project can be repaid no earlier than 12 months of stable operation.

Business idea No. 20 – Providing tutoring services via Skype

The initial investment in the project is 100,000 rubles.

An interesting and inexpensive business project involves providing tutoring services to clients via the Internet. The development of technology makes it possible to teach any discipline online or give consultations without leaving home. This option for additional or main income is perfect for many women. In particular, it can be qualified as a home business for women. After all, a 100,000 ruble investment is a start that will help you launch a business on a larger scale and start making a profit faster. But in general, a friend of mine started this business at home with absolutely no investment and is now succeeding in it and even hired several assistants on her staff.

Implementation of the idea

The services of an experienced psychologist, language teacher or tutor of some school subjects are most in demand. They can be one-time or permanent. The teacher plans the working hours and cost of the service independently. To organize a workplace you will need:

• purchase of special equipment for conducting consultations (camera, microphone);
• installation of online communication programs for work (Skype);
• opening an account or electronic wallet to pay for services.

Your services should be offered on advertising Internet portals and exchanges, well-known advertising sites. Even posting leaflets near educational institutions and schools can have a good effect. The cost of the service can be calculated by time (minutes or hours) or per consultation. The price for language classes starts at 200 rubles, so one day of work can bring more than 1000 rubles in additional income.

Business idea No. 21 – Opening a handicraft store

The amount of initial capital is 300,000 rubles.

The passion for handmade crafts has provoked a sharp increase in demand for materials for handicrafts. A good business idea might be to open a retail outlet selling goods for various types of handicrafts. Competition in this sector is quite low. A well-designed store with affordable prices will have a circle of regular customers and consistently bring a decent profit.

Implementation of the idea

At the first stage, you can open a small point on space rented in a shopping center. The entire amount of the initial investment will be spent on the following items:

• purchasing a set of retail furniture for displaying goods;
• purchase of the first batches of materials for needlework;
• advertising about the location of the store.

It is ideal if the owner of a handicraft store handles sales and purchases of goods herself. This will help to significantly reduce the labor costs of the salesperson. Additional passive income can come from sales of finished products accepted for sale from craftsmen for a certain percentage. The profitability of the project depends entirely on turnover and can show a profitability level of 30%. It is possible to fully recoup the investment within 6 months of active and stable sales.

Business idea No. 22 – Providing nanny services, opening an agency

Starting capital – 100,000 rubles.

The growing demand for the services of qualified nannies makes business in this area very popular and relevant. A business idea can be developed in two main directions: providing private services or organizing a nanny recruitment agency. The latter option requires small investments, but a very high degree of responsibility from the manager. In a small town, a private nanny who works directly with parents will be more cost-effective.

Implementation of the idea

The main cost when opening an agency is renting office space. For convenience, you can pay attention to apartments on the ground floor and inexpensive business centers. Meetings with potential employees and customers will be held here, and some documentation will be stored.

Personnel selection is of great importance for profitability. You should carefully check the documentation of the future nanny, conduct testing if necessary, and collect additional information from previous employers. This will help avoid unpleasant situations and increase the level of the agency, which will have a positive impact on income. Such a project can pay for itself in just a month and become a successful investment.

Business idea No. 23 – Opening a cleaning company

The minimum investment is 1,000,000 rubles.

Professional cleaning services have recently appeared on the market, but have immediately become relevant. A new business project involves opening a company that professionally provides various types of cleaning and furniture cleaning based on a contract. Marketing analysis shows that the project will be more profitable if implemented in a large city.

Implementation of the idea

To open a clearing company, several main tasks must be solved:

• rent a room that should combine the functions of an office and storage space for equipment;
• purchase specialized equipment for different types of cleaning and dry cleaning;
• hire and train staff;
• solve the problem of transportation to the place of order fulfillment.

Advertising is of great importance, which may require posting advertisements and creating a one-page website. The number of services provided depends on the technical capabilities of the company, but affects the volume of orders. The profitability of many successful clearing companies ranges from 22%, which helps to recoup investments relatively quickly and receive good, stable profits.

Business idea No. 24 – Opening a dance school

The initial investment is 400,000 rubles.

Dancing is an increasingly popular option for leading a healthy and active lifestyle. The business idea is to open a school for adults with various dance styles. The most relevant is the combination of weight loss programs and modern dances, which are popular with clients of all ages.

Implementation of the idea

The main problem when opening is finding a spacious and comfortable room. To reduce rental costs, you can pay attention to densely populated residential areas. The best option may be the Palace of Culture. Requires small investments:

• refurbishment and decoration of the hall, locker rooms and showers;
• purchase of equipment (if necessary) and sound equipment;
• search for qualified dance teachers;
• active advertising at the initial stage.

To quickly recoup your investment, you can additionally provide individual lessons and dance choreography for weddings or holidays. With an average price of a general lesson of 300 rubles and an individual lesson of 500–600 rubles, the monthly turnover will be 250,000 rubles. It is possible to fully justify the costs in just a year of active work of the dance school.

Business idea No. 25 – Hairdresser and makeup artist services

The initial investment is 100,000 rubles.

The beauty industry is experiencing a big boom. Professionals working in this industry can earn a high income. The business idea of ​​providing eyelash extension, nail extension or permanent makeup services is becoming relevant. A good specialist will be in demand in a city with any population size. The most optimal is to combine several professions (eyebrow artist and makeup artist).

Implementation of the idea

You can implement your project in several ways, the choice of which depends on the amount of initial investment:

• work from home or visiting a client;
• renting a workplace in an existing beauty salon;
• opening your own office.

The last option is the most expensive, but it helps to create your brand. At the initial stage, you should take into account some expenses: professional skills courses, purchase of tools, rental and renovation of premises, purchase of materials.

With a price for eyelash extensions of 900 rubles, the master has a net income of 400 rubles. The daily profit amount can reach 2,000 rubles and show the high profitability of the business idea after the first weeks of work.

Business idea No. 26 – Organization of courses (hairdresser, manicure or makeup)

Initial capital investment – ​​300,000 rubles.

The task of implementing this business project is to open private training courses for professional hairdressers, manicurists or makeup artists. Workers in these specialties are in demand, and the demand for such services is steadily increasing. Many women acquire new popular professions through private courses, changing their usual activities.

Implementation of the idea

The implementation of such a “training” business project will require large investments only at the initial stage. The main amount of costs will go to the following items:

• renting a premises with an area of ​​at least 50 m2, which should be located near convenient transport stops, the metro or in a busy area of ​​the city;
• purchasing tools and supplies for groups;
• advertising a new educational institution.

Additional income can come from original master classes for professionals, demonstrations of new techniques and advanced training. More expensive one-on-one training can be offered. With an average cost of courses of 25,000 rubles, a group of 10 people brings in 250,000 rubles monthly. Actively promoting courses and recruiting several groups will help pay for such a project with private courses in just a couple of months.

Business idea No. 27 – Opening a mini-confectionery shop at home

The initial investment is 30,000 rubles.

The housewife’s ability to create sweet masterpieces for her household can be turned into a profitable business project. It involves opening a mini-pastry shop at home that produces designer cakes, gingerbread cookies or cupcakes with exclusive decorations. Such non-standard cakes with photographs made of jelly and fairy-tale characters made of mastic are in great demand. Despite the competition, a master with the ability to combine taste and beauty will have many expensive orders. This is an excellent home business for women, which is gaining momentum both in large cities and in the provinces.

Implementation of the idea

Organizing a project at home requires certain investments:

• purchase of equipment and accessories for work;
• purchase of special food components;
• attending advanced training courses;
• creating an online store or group to accept orders and demonstrate decoration options.

The cost of a beautiful and tasty cake weighing 2 kg starts from 900–1000 rubles. The price depends on the composition of the ingredients and the complexity of the decor. A reputable confectioner with an established client base fulfills at least 20 orders a week and can receive more than 10 thousand rubles in net income for the same period.

Business idea No. 28 – Opening a tailoring and clothing repair shop

The initial investment is 420,000 rubles.

Original clothing models are always in demand among ladies with non-standard shapes. The basis of the business idea is to open a studio that provides tailoring and repair services for various types of clothing. Most of the income comes from alterations and minor repairs, fitting models to fit.

Implementation of the idea

To implement the chosen business project, the owner will need:

• register a company and receive documents;
• rent space for a studio;
• purchase sewing equipment necessary for many operations;
• select qualified personnel;
• organize an active advertising campaign using different methods.

The premises should be selected in a busy part of the city to ensure an influx of customers from shopping centers and fashion stores. A non-residential premises on the ground floor, which faces the street with good traffic, is suitable.

The payback of the studio depends entirely on the volume of orders and the average amount in the receipt. If most of the work involves minor repairs, then the profitability is no more than 12-15%. If orders for tailoring increase, the payback may be less than a year.

Business idea No. 29 – Opening a nail salon

The initial investment is 500,000 rubles.

Opening a salon providing manicure and pedicure services can be a profitable and interesting business project. This type of activity is in high demand due to the emergence of new technologies for decorating and caring for nails. Opening such a salon with affordable prices can bring good income to its owner.

Implementation of the idea

A good location for a nail salon is the central part of the city. You can rent premises in a multi-storey building (converted apartments on the first floors), in shopping centers or office complexes. In addition to solving the issue of space for the salon, you need to:

• carry out repairs and decoration to create an atmosphere in the salon;
• select qualified personnel or offer a professional master to sublease a workplace;
• purchase furniture for clients and procedures;
• think over and organize an active advertising campaign.

Profitability depends entirely on the level of professionalism of the salon masters, prices for their services and the volume of services performed. Many similar projects show payback during the first year of operation with active advertising and various promotions for clients.

Business idea No. 30 – Opening a depilation office

Initial investment in the project is 200,000 rubles.

Depilation refers to cosmetic procedures for hair removal, so opening an office does not require medical education or licensing. The business idea is the organization of a workplace to provide hair depilation services in different ways. Sugaring based on safe sugar paste is most in demand.

Implementation of the idea

The main point when creating an office is the choice of room for work. A rented apartment in a multi-storey building or a room in an existing beauty salon would be suitable. With any option, the location convenient for customers relative to transport should be taken into account. Other expense items include:

• renovation and decoration of the office;
• purchasing special furniture or having it made to order;
• purchase of cosmetic consumables;
• advertising in several ways;
• advanced training at master classes.

The business will begin to pay off after a few months of active advertising and work. The average income of an experienced master reaches 30,000 rubles every month.

Business idea No. 31 – Opening a spa salon

Initial investment – ​​from 1,000,000 rubles.

Professional body and facial skin care is very popular. Opening a salon that provides such services by real specialists can be a very profitable business project. Competition among spa salons is low, and demand is constantly growing. Various types of massages, oil treatments and wraps are popular with women of all ages.

Implementation of the idea

Before opening, it is necessary to carefully study regional legislation and, if necessary, obtain a license for certain types of procedures. A large amount of initial investment will be spent by the owner on:

• purchasing equipment and tools, ordering professional furniture for work;
• carrying out high-quality repairs and interior decoration;
• training employees in new work methods;
• active advertising campaign.

The most inexpensive option would be premises in the central areas of the city, which will be located near a fitness center or in large shopping malls. Considering the large costs at the first stage, the spa salon will fully pay for itself no earlier than in 12–18 months. You can attract customers and increase income by holding promotions and selling exclusive cosmetics.

Business idea No. 32 – Opening a hair salon

The initial investment in the project is 300,000 rubles.

A hairdressing salon can become a profitable and interesting business project that will be relevant even in a small city. Considering the high percentage of competition, emphasis should be placed on popular procedures for hair care and coloring, and qualified professionals should be selected. A skilled hairdresser is able to attract many clients thanks to reviews and make the salon in demand.

Implementation of the idea

The main task is to find a hall, which must have all communications and a good location. A non-residential converted apartment may be suitable. Ideally, the “neighbors” will be famous shops or supermarkets, or a sports club for women. After decorating the salon and purchasing the necessary furniture, you should decide on the staff. The most popular options now are:

• full registration and payment 50/50 (piecework payment);
• renting out a workplace to a hairdresser under a sublease agreement.

In the latter option, the amount becomes fixed regardless of revenue. Analysis of such salons shows payback no earlier than in a year with an active advertising campaign. The average monthly profit of a hairdressing salon with 5-6 jobs can easily be from 150,000 rubles.

Business idea No. 33 – Opening a solarium

The initial investment in the project is 500,000 rubles.

Among the business ideas related to the beauty and body care industry, one can highlight artificial tanning. The basis of such a project is the equipment of a small salon, the specialization of which will be the provision of solarium services. The optimal place to open will be large cities with a small number of warm and sunny days.

Implementation of the idea

Particularly difficult is the selection of premises for work. A good and profitable option is cooperation with beauty salons, sports clubs or shopping malls. It is necessary to focus on young women who will be the main clients of the new solarium.

To get started, you should purchase equipment and furniture for staff, a vertical and horizontal solarium, and create a comfortable environment through decoration. Additional income can be generated by the sale of body care cosmetics, which are relevant after a pleasant procedure.

With active advertising and moderate prices, the project will be able to generate good income after just a few weeks of work. Carrying out promotions and discounts for regular customers will only increase the flow of customers. But a full return on investment should not be expected quickly: the optimal period is 10–12 months.

Business idea No. 34 – Opening a massage parlor

Investments at the opening stage – 400,000 rubles.

The services of an experienced massage therapist are always in demand. In addition to therapeutic massage, clients are increasingly resorting to its cosmetic options. This is an ideal way to relax and improve body contours. Opening a salon can be an excellent business and investment of available funds.

Implementation of the idea

It is better to organize the work of a massage room on the basis of a gym or beauty salon. You need to choose a small but warm room, which is located near bus stops. To open a project for 2 jobs you will need:

• purchase special tables, couches and furniture for clients;
• organize a convenient place of work for the administrator;
• purchase consumable cosmetics, towels and linen;
• develop an advertising campaign.

Most massage parlors in large cities show stable profitability of 20–30%. The average period for full return of investments depends on many factors and can reach from 4 to 12 months. For a month of operation at 70% occupancy, one salon may well generate net income in the amount of 80,000 rubles.

Business idea No. 35 – Opening a beauty salon

The initial investment is 500,000 rubles.

Almost all services in the beauty industry are in high and stable demand. Opening a new salon with more staff and modern equipment can be a very profitable business project. The most popular are beauty salons that offer clients comprehensive care and services from various specialists.

Implementation of the idea

The choice of premises is an important component of a new project. It must have all the necessary communications and be located in a busy place near transport stops. You can pay attention to non-residential apartments on the ground floors or areas in office centers. The main costs will be distributed over several items:

• renovation and decoration of premises;
• purchasing or manufacturing special furniture for craftsmen and visitors;
• purchase of various equipment, cosmetics and accessories;
• development of a “bright” advertising campaign, creation of a website.

The success of a salon directly depends on the skill of its staff. After the first few months of breaking even, a “beautiful” business project can consistently bring the owner 100,000 rubles per month.

Business idea No. 36 – Flower shop-salon

The initial investment is 200,000 rubles.

The stable demand for fresh flowers and indoor plants makes business projects for their implementation quite profitable. Opening a salon-shop that offers a large assortment of flowers in bouquets or pots can be successful. Such a store can be an ideal project for an active business woman and will not require huge initial investments.

Implementation of the idea

It is necessary to select a premises in a busy area, near offices, a wedding palace or a major transport interchange. It must have all the conditions for storing and placing “delicate” goods. To have a large flow of customers, you can include in your assortment:

• fresh cut or indoor flowers;
• various accessories, pots for indoor or outdoor plants;
• seeds and seedlings;
• gift and bouquet packaging services.

The main costs will be for renting a store, repairs and purchasing the first batches of goods. The standard markup on different types of plants and flowers reaches 200%, and brings a good profit. The project will easily pay for itself after the first active sales. Don’t forget about advertising, discounts for regular customers and interesting promotions that will bring popularity to the store.

Business idea No. 37 – Opening a creative studio for children

A creative studio for children is a great business idea for mothers on maternity leave. Many shopping centers increase the flow of customers and profits by placing modern creative centers for children on their territory. Creating such a business project can bring good income and quickly pay for itself. It involves equipping a safe room for creative and active activities for children of different ages.

Implementation of the idea

The best option would be to locate a creative studio in large shopping complexes or a central area. The proximity of a stop or metro station is also important for parents. Before completing the necessary documents, it is necessary to resolve an important organizational issue: work under a franchise agreement or open a project on your own.

Organizing a creative studio requires certain investments:

• repair and decoration of the premises in accordance with safety standards;
• purchasing the necessary tools and materials for different types of work;
• salaries for experienced and qualified teachers.

Now you know what business to start on maternity leave. But that's not all!

Business idea No. 38 – Opening a speech therapy studio for children

The initial investment is 200,000 rubles.

The services of various children's development studios are relevant and in demand. To stand out from similar ones, you can work in one specific direction or with a certain methodology. Considering the popularity and need for the services of a speech therapist, a specialized speech therapy studio would be a good business project. It can combine entertaining and educational activities. This is a good business idea exclusively for women.

Implementation of the idea

Opening such a studio does not require special licenses or constant investment of funds. The main costs required at the initial stage:

• rental and renovation of classroom space;
• purchasing furniture for classrooms and play sets;
• design of a waiting area for parents;
• purchase of necessary educational and creative materials;
• salaries of teachers.

Active advertising on the Internet and posting notices near children's educational institutions will attract the first customers. With an average cost of one hour lesson of 100–150 rubles, such a studio can bring in from 6,000 rubles per day. You can increase your income through individual lessons, increasing the number of groups and creating directions with various innovative techniques.

Business idea No. 39 – Opening a hand-made project

The initial investment is 100,000 rubles.

The demand for handmade products and clothing remains consistently high. For women who have a certain talent, a business project for the production and sale of hand-made items may be a good option. In addition to knitting and embroidery, the making of postcards and sewing toys, the production of jewelry and costume jewelry are very popular.

Implementation of the idea

A modern handmade project can be implemented in two different ways:

• produce and sell only your own products and goods (through an online store or by giving them away for sale);
• open a specialized store selling products of various creative styles from several craftsmen (macrame, knitting, quilling or felting).

In the first option, you can limit yourself to an inexpensive website. Additional income and reduction of expenses will come from cooperation with other masters. The profitability of the project will depend entirely on the prices set for handmade products. Most often the markup is 100–150%. It must take into account material and indirect costs, taxes and payment for advertising the store or website of the master.

Business idea No. 40 – Franchise business for women

You can also get business ideas from franchises or open a franchise business altogether. Franchising has many pros and cons, but overall it’s a great idea for a woman to open a business.

In order to choose a franchise, you can go to ours. There are many options out there and new ones are added frequently.

Photo from the site: http://www.forbes.ru

Olga Belyavtseva is one of the most influential and richest Russian women according to Financier magazine. Belyavtseva is amazing in that she was able to earn her millions not in Moscow, but in her native Lipetsk region. Belyavtseva’s net worth today is estimated at $450 million.

Olga began her career in 1990, at the cannery of the USSR Ministry of Fruit and Vegetables, in the city of Lebedyan, Lipetsk region. At that time, she was a wife and a young mother, but the role of a housewife was not for her - at the age of 21, Belyavtseva came to work at the plant as a packer. Then there was a large shortage of personnel, and Olga Belyavtseva managed to establish herself well, in which she was helped by her higher education received at the Lipetsk Institute of International Law and Economics. A. S. Griboyedova. As a result, she was soon able to change her job in the workshop to the position of an economist.

The Ministry of Fruit and Vegetable Economy plant was built in the USSR in 1967 and was never classified as a particularly large enterprise, but it was there, at the dawn of perestroika, that the only TetraPak juice bottling line in the USSR was opened. The director of the plant, Nikolai Bortsov, quickly appreciated the benefits received and actively began developing a new direction, and in 1992 he privatized the enterprise. Olga became his business partner, helping him navigate the spontaneous waves of the emerging market economy in Russia. It was Belyavtseva, together with Bortsov, who stood at the origins of the creation of the country's largest juice producer - the Lebedyansky concern. Later, in 2002, Belyavtseva established Assol LLC, a Lebedyansky distributor, opening offices in 24 Russian regions. Four years later, Assol LLC became part of the Lebedyansky concern, and Olga Belyavtseva became one of the co-owners of the concern itself. The result of the large-scale marketing work of the Lebedyansky concern is the creation of the brands “Ya”, “Tonus”, “Fruit Garden” and “FrutoNyanya”, popular and respected by domestic consumers.

In 2008, PepsiCo Corporation purchased 75.5% of the shares of Lebedyansky OJSC from the main shareholders. Olga Belyavskaya owned 18.4% of the shares, for which she received $330 million. However, even after such a grand deal, Belyavskaya did not stop there, but continued. Today, the Lipetsk enterprise Progress is operating successfully, producing FrutoNyanya baby food and Lipetsk pump room mineral water. Since 2010, Belyavtseva has owned Agronom-Sad LLC, an enterprise for growing crops. Belyavtseva is also the founder of the Beeplast Company, which produces plastic components for Indesit refrigerators and washing machines, and supplies plastic chairs and other products to IKEA. In 2016, the international company MondiGroup became interested in Belyavtseva’s packaging business. The final transaction for the purchase of Biplast amounted to 2.8 billion rubles.

In 2015-2016, Belyavtseva’s business was among the 200 largest in the country. Unfortunately, in 2017, Olga Belyavtseva failed to become one of the richest Russians, but she still remains one of the most influential women in Russia. Olga is young, active, and who knows, perhaps in the future she will achieve achievements on a much larger scale.

The second story. Queen of the virtual world - Alisa Chumachenko

Photo from the site: https://rb.ru/

Alisa Chumachenko is a leading expert in the field of online games in the Russian Federation. Fame came to her after founding the company Game Insight. Like many of those who have achieved serious success, Alisa Chumachenko began her career at a very young age. From the age of 14, Alisa, the daughter of circus theatergoers, performed in the circus on ice. After school, she entered the directing department of GITIS and successfully graduated. Alisa Chumachenko herself says that she has always been fond of games.

Alisa Chumachenko

Businesswoman

“I have always liked online games, especially Fight Club. I liked big virtual worlds. Such games are usually played by people with a well-developed imagination - this is an opportunity to live a different life. At that moment, I was sitting at home with an infant and could afford to go online and play. I also know very well what addiction to computer games is.”

In 2004, Alisa Chumachenko got a job at IT-Territory, which belonged to the well-known Sergei Zhukov, the lead singer of the group “Hands Up”. Starting as a secretary, Alice quickly moved to work in the PR department. By 2007, the small company had grown into the largest gaming holding in Eastern Europe, Astrum Online Entertainment, and Alisa Chumachenko had reached the level of a first-class marketer.

Vice President Chumachenko has launched several dozen free-to-play MMOG projects. In 2009, the holding became part of Mail.RU Group. Alisa Chumachenko was left without work. Chumachenko claims that after this she had three options for development: hired work, charity work or opening her own business. Alisa Chumachenko has maintained excellent relationships with game developers. They supported her after losing her job and suggested creating games together.

“I realized that the most important thing I have are developers. I don't understand anything about this. My business is business, management, marketing. I know how to earn money,” says Alisa Chumachenko.

This is how Alisa Chumachenko’s own company, Game Insight, appeared, which officially began operating in 2010. However, within five months, Mail.Ru Corporation joined the fight against the young company. Then Alisa Chumachenko decided to move to the Facebook platform outside of Russia, where in 2011 she earned her first million dollars and was mentioned in Forbes magazine. At that time, the company employed more than 800 people in 17 studios - in Murmansk, Novosibirsk and other cities of Russia, and also had an office in San Francisco. The company's most successful games are “The Mysterious House” and “The Natives.” In 2014, the company was included in the top 10 largest Russian companies operating in the Internet sector. However, soon Alisa Chumachenko resigned as director of the company, giving it to Igor Matsanyuk, and Game Insight’s headquarters moved to Vilnius. In Lithuania, Chumachenko launched a new project, believing that money is energy that must be put into circulation.

The project is called Green Garage. This is a makerspace - a public space where you can use equipment, communicate with like-minded people and come up with amazing inventions. The project reaches the maximum audience, from startups to children. For now, offices are open in Vilnius and Moscow. The plans are to cover Europe and Israel.

Alisa Chumachenko

Businesswoman

“I understand that the world needs more inventions. And people who want to become inventors need to gain new knowledge.”

Among other things, in 2017 Alisa Chumachenko became the founder of the Gosu.ai project. It is a global training platform for gamers and esports athletes powered by artificial intelligence, as well as a virtual assistant for games.

Alisa Chumachenko is not even 40 years old. She ranks 21st on the list of the richest Russian women, and her fortune is estimated at $90 million. Chumachenko is a laureate of the Entrepreneur of the Year award. She is not only one of the most successful women in Russia, but also one of the ten sexiest female leaders in the world.

Despite working in the field of online games, Alisa Chumachenko does not allow her son into the virtual world. He doesn't have a computer and doesn't watch TV. All his time is devoted to lessons, extracurricular activities and sports. All the efforts of Chumachenko’s mother are aimed at teaching her son to read books - regular ones, not electronic ones.

Story three. The brilliant success of Tatyana Bakarchuk

Photo from the site: https://www.shopolog.ru

Tatyana Bakarchuk is a mother of three children and the founder of the largest online store Wildberries. Bakarchuk is an English teacher by training. In 2004, she gave birth to a child and, like many young mothers, persistently searched for a promising opportunity to earn money from home. Fashion clothing and shoes were close to Tatyana’s heart, and therefore she sold products presented in the German catalogs Otto and Quelle via the Internet. Initially, Bakarchuk planned to purchase goods from intermediaries, but they asked for an advance payment. Then Tatyana invested all her free money in developing the website, deciding to purchase the products herself. At first, both the warehouse and the office were located directly in Tatiana’s apartment, and she went to pick up parcels from the post office herself. However, after a year, Bakarchuk needed both spacious premises and hired staff. And in 2005, together with her husband, Tatyana created the company Wildberries LLC.

Bakarchuk’s motto: “Every day should be more successful than the previous one.” Tatyana Bakarchuk prefers not to be afraid of new things and look only forward. In choosing the assortment, Bakarchuk relied on clothes in bright, rich colors. In 2006, the store began offering not only clothes from catalogs, but also items from European manufacturers. The decision to sell shoes online also turned out to be a winner. At that time, there was practically no competition in Russia in the field of online shopping and the idea, on the one hand, was very risky. And yet, despite its novelty, the project turned out to be successful; our consumers liked the opportunity to order goods from European brands directly from home. In 2008, when purchasing power decreased due to the crisis, Bakarchuk expanded the assortment of her website. She began selling cosmetics, perfumes, jewelry, electronics and even goods for the home and garden. In addition, Tatyana hired many experienced IT and marketing specialists who had lost their jobs due to the unstable economic situation in the country. As a result, the transformation of a fashion site into a department store brought only advantages. Bakarchuk made the highlight of her Internet project the opportunity to try on goods and return them. After all, the weakest point in the online shopping chain is precisely the inability to see and touch the product. Tatyana Bakarchuk broke these stereotypes.

Today, the Wildberris website processes 18 thousand orders daily, and is visited by almost 17 million people monthly. In 2017, Tatyana Bakarchuk’s company entered the top 5 most valuable companies on the Runet, and the businesswoman’s fortune is estimated at $450 million.

People often take small steps towards a big goal. And although many people believe that one day they will become rich and famous, only a few are able to slowly but surely move towards their goal. Don't be afraid of new things. Remember the proverb? He who doesn't take risks doesn't drink champagne. Start your business today, and who knows, maybe in a few years your name will appear on the Forbes list.

Don't be upset if you still haven't found your calling. The most valuable successes in life do not come overnight. Most successful people came to their successful self-realization much later than they wanted in their youth.

Below are life examples that are known in the history of business, when success came only closer to the second half of life. But, nevertheless, no one regrets anything. After all, their achievements that they gave to this world will continue to benefit people for decades to come. The self-realization of each of us benefits the whole world. Therefore, every person should devote his entire life to his self-realization. After all, this is the main success in the life of each of us.

People who became successful businessmen at retirement age

Businessmen who achieved success in old age:

1. Ray Kroc founded McDonald's at age 52.
   All his life, Ray strived to create his own business. Whatever he had to do. From a paper cup salesman to a real estate agent (performed in a jazz orchestra, worked at a radio station). For some time I had to sell mixers for catering establishments. One day I met the McDonald brothers, who ran an unusual restaurant with the fastest possible customer service in the small town of Des Plaines. In fact, the business idea itself found Ray and he put all his life experience into it. Ray bought the restaurant, did not change the name, but significantly improved the business. Equipped with all the necessary equipment for quick preparation of dishes. Experience as a real estate agent brought the idea to create a whole chain of such restaurants. In addition, sell franchises and make money from renting real estate (your own restaurants). During his life, starting at the age of 52, Ray managed to create: the world's largest chain of fast food restaurants, McDonald's; University of Hamburgerology; several charitable foundations.
2. Amancio Ortega, owner of the Zara chain (a large chain of clothing stores).
   Amancio was born into a poor family and did not even finish high school. At the age of 13, he already worked as a messenger for a tailor, who sewed only for wealthy clients. Then he was engaged in crimping fabrics and drapery, and later became an apprentice to an Italian fashion designer. The young man not only sewed, but also learned the pricing scheme in his craft. Even then, he had the idea to reduce the number of markups, which underlies the concept of the Zara clothing empire. At the age of 25, Amancio worked as a sales manager for a clothing store. At that time, his concept was confirmed: the narrow market for expensive clothing can be expanded by reducing costs. Then, as an experiment, Amancio bought expensive fabrics and, using his own patterns, sewed clothes, saving significantly on material. The clothes quickly sold out. Its price was affordable even for ordinary students. At the age of 27, Amancinio and his wife decided to open their own knitting factory. The main products were dressing gowns, nightgowns and lingerie. But business developed very slowly. When Amancio turned 39, he unexpectedly received his largest order for the supply of white linen. To implement a large order, it was necessary to invest all available capital. From the proceeds of a large order, the first Zara store in Spain was created. And after 10 years, the Zara chain of stores spread throughout Europe. In the European market, where there is high competition for expensive clothing, the then unknown brand Zara did not cause fear of losing market share. But Zara created a stir among customers with each opening of a new store. The clothes attracted people with low prices, high quality fabrics and super fashionable designs. This is how Paris, New York and other major cities around the world were later conquered. Another important “secret weapon” of Zara was the ability to change collections in just a few days. In 2001, Amancio Ortega decided to place a quarter of the shares on a public exchange. Demand immediately skyrocketed by 22% the very next day. This is how Amancio Ortega became the third richest man in Spain.
3. Mary Kay Ash, founder of the Mary Kay company producing cosmetics for women and men.
   Until the age of 45, she was engaged in direct sales, working as an agent in different companies. After a successful 25-year career, Mary Kay Ash taught men her craft. That was until one of the students was put in charge of Mary with a salary 2 times higher than his teacher. This fact motivated Mary Kay Ash to write a book that would help women achieve greater opportunities in their careers. The book was written in the format of a marketing plan, which served as a tool for creating her own Mary Kay company. At the age of 45, Mary decides to invest all her experience and all her savings of $5,000 in creating her own business based on direct sales of cosmetics. The secret of the Mary Kay company concept is simple: inspiring employees to success and career growth, taking into account all the standards of the business world. During her life, Mary Kay Ash wrote 3 books that became bestsellers. The book with her autobiography has sold 1 million copies worldwide in several languages. The book “On the Ability to Work with People” is now a teaching material at Harvard Business School. The book “All This Can Be Yours” became a bestseller in the first days of sales.
4. Henry Ford created Ford his own automobile company after 40 years.
   Born into a family of farmers in the Detroit area. At the age of 16, he ran away from home to work in Detroit.

   Over time, he held the position of acting mechanical engineer, and after a while he already worked as chief engineer. When Henry turned 30, in his free time from work, he assembled his first car. At the age of 36, he became a co-owner of the Detroit Automobile Company. But due to disagreements, he left at the age of 39 to create his own company producing affordable cars. The company's slogan: “a car for everyone.” Immediately after the start of work, the Ford Motor Company was faced with a monopolist competitor in the segment of affordable cars. Success came to the company when Ford was already 45 years old. The company then released the successful Model T in 1908. During his life, Henry was awarded 161 US patents. He pioneered the use of an industrial assembly line for mass production of automobiles. He wrote the book “My Life, My Achievements,” which became the basis for the political economic phenomenon of Fordism.

5. JK Rowling and the Harry Potter series of books.
   The famous British writer, before her popularity, worked as a secretary-translator of scientific works of Amnesty International. Over time, she divorced her husband. By the age of 32, she was a single mother and lived on benefits. The idea to write a book arose when I was 25 years old, it was 1990. But at first it was more like a hobby. In 1997, the first novel, Harry Potter and the Philosopher's Stone, was published and JK Rowling's life changed dramatically. Over the course of 10 years, 6 Harry Potter sequels were published. In total, the books have sold more than 400 million copies and won several awards.

   Now JK Rowling writes adult books, for example the crime novel The Cuckoo's Calling.

Each of these people, achieving success in their lives, brought great benefits to other people. In the history of business, there are many more successful personalities and life examples when people do not immediately find their purpose, but spend their whole lives on it. And it's worth it.

The richest women in Russia in 2016. PHOTO

The richest Russian women of 2016 have been named. The rating is headed by Elena Baturina, Elena Rybolovleva and Tatyana Bakalchuk.

The top 25 richest Russian women are Elena Baturina, Elena Rybolovleva and Tatyana Bakalchuk.

1. Elena Baturina - $1.1 billion

Once again, the wife of the ex-mayor of Moscow, Elena Baturina, topped the list of the richest women in Russia. Her fortune is estimated at $1.1 billion.

Luzhkov's ex-wife spends most of her time in London, and prefers to invest in Europe and the USA. The 53-year-old entrepreneur, philanthropist and philanthropist is the president of Inteco Management, which owns a chain of hotels.

2. Elena Rybolovleva - $600 million

A graduate of the Perm Medical Academy, Elena Rybolovleva, is the ex-wife of Perm billionaire Dmitry Rybolovlev. In 2015, as a result of the divorce proceedings with Dmitry Rybolovlev, she sued her ex-husband for $604 million. Now she lives in Switzerland with her youngest daughter Anna.

3. Tatyana Bakalchuk – $500 million

General Director of the Wildberries online store.

In 2004, an English teacher on maternity leave decided to earn a little money by reselling clothes on the Internet from German catalogs Otto and Quelle, and seeing the success of her wife, her husband Vladislav helped Tatyana Bakalchuk found an online store. “We had no idea that this would be a super project,” Bakalchuk admitted to reporters. Today, a small family business is the largest online clothing store in Runet.

4. Olga Belyavtseva – $400 million

Member of the Board of Directors of Progress Capital.

Founder of the Assol company, which was the main distributor of the Lebedyansky plant. In 2004, Olga exchanged her company for a 20% stake in the plant, using foreign experience in business planning, and she was right. Already in 2008, Belyavtseva sold her part of the shares for $330 million.

Currently, she owns 25% of the shares of the Progress plant, which was previously removed from the patronage of Lebedyansky, which produces mineral water and baby food, and is a member of the company’s board of directors.

5. Natalia Lutsenko – $325 million

Co-owner of the Sodrugestvo Group of Companies.

Natalya and Alexander Lutsenko started a business in 1994 in Minsk with trade in feed and feed additives, later they bought several poultry farms in Russia and Ukraine and a plant for the production of protein and vitamin supplements in Denmark.

Now Sodrugestvo Group of Companies is Russia's largest supplier of soybeans and producer of vegetable oils, including soybean. Factories are located in Russia, Denmark and Brazil. Sodrugestvo Group of Companies is developing a logistics business: building terminals for transshipment of agricultural products (in particular, in Kaliningrad it owns a terminal for transshipment of tropical vegetable oils).

6. Irina Abramovich – $300 million

Private investor.

The ex-wife of the famous oligarch Roman Abramovich.

7. Evgenia Guryeva – $260 million

Member of the board of Andrey Guryev's charitable foundation.

Wife of former senator from the Murmansk region Andrei Guryev.

8. Maria Sharapova – $260 million

Famous Russian tennis player.

9. Natalia Kasperskaya – $190 million

CEO of the InfoWatch group of companies, founder of Kaspersky Lab.

10. Natalia Fileva – $190 million

The main owner of Siberia and Globus airlines.

In 1997, spouses Natalia and Vladislav Filev bought shares of Siberia Airlines from employees. Immediately after the 1998 crisis, they became the owners of a controlling stake in the enterprise and began developing the business through the takeover of small air carriers. Now the airliners of Siberia Airlines carry over 10 million passengers. Natalya Fileva graduated from NSTU and graduate school at the Moscow State Technical University of Civil Aviation.

11. Lyudmila Antipova – $170 million. Co-owner of the Ariant group.
12. Marina Sedykh – $160 million. General Director and co-owner of the Irkutsk Oil Company.
13. Guzelia Safina – $145 million. Deputy General Director of TAIF.
14. Hob's Love - $140 million. Member of the Board of NK Lukoil.
15. Elena Kretova – $135 million. Co-owner of the Ariant group.
16. Olga Shuvalova – $125 million. Private investor.
17. Lyudmila Andreeva – $100 million. Co-owner of 220 Volt.
18. Lyudmila Aristova – $100 million. Co-owner of the Ariant group.
19. Olga Golubeva – $95 million. Chairman of the Board of St. Petersburg City Bank.
20. Svetlana Bortsova - $90 million. Co-owner of Progress Capital.
21. Nina Metlenko – $90 million. Vice-President for Economics, MPBC "Ochakovo".
22. Alisa Chumachenko – $80 million. Private investor.
23. Tatyana Orlova – $75 million. Member of the Board of Directors of Flybridge Asset Management.
24. Alla Rakshina – $75 million. Financial Director of Maria-Ra.
25. Galina Rakshina – $75 million. Co-owner of the Maria-Ra retail chain.

She was looking for a rich husband. The answer she received from the banker simply killed everyone!

This girl was looking for a rich husband using dating forums. She wrote the following:

“I’m not going to lie about why I’m here. This year I turn 25 years old. I am very attractive. With good taste and sense of style. I want to marry a guy who earns 500+ thousand dollars a year. You may assume that I am selfish. But no. This is wrong. Just so you understand: in New York, anyone who earns a million dollars a year is considered a member of the middle class. And I don't want to be a beggar.

My conditions are not that impossible. There is someone on this site whose annual income is 500 thousand.

dollars? Or are you all already married? Another question: “What do I need to do to marry a rich man like you?”

Everyone I dated before didn't make more than 250k a year. So it seems like that's the ceiling for me. Can you answer a few questions I have? For example:

1) Where do you rich bachelors usually hang out? (Please write your favorite bars, restaurants, gyms, preferably with addresses).

2) What age of men should I target?

3) Why are most rich men’s wives such ugly women?

4) How do you know who is suitable to be your wife and who is only suitable as a girlfriend? The role of a girl does not interest me as much as the role of a future wife.

I can't wait to hear from you.

Your Beauty."

The CEO of one of the largest US banks responded to her this way:

“Dear Beauty!

I read your message on the forum with great interest. I assume that many girls have the same problems. Let me analyze your situation from an investment point of view.

My annual income is more than 500 thousand dollars. This is exactly what you are looking for. So I'm sure I'm not wasting my time. As a businessman, I can say that marrying you is a bad decision. Everything is very simple. Let me explain to you why.

What you are trying to do is barter “beauty” for “money”, i.e., subject A offers beauty, and subject B pays for it. There seemed to be no tricks.

Despite this, the big problem is that your beauty will fade, but my money will not be lost without obvious reasons. In the future, my income will most likely increase, unlike your beauty.

In economic terms, we are two assets. My value will rise, and yours will fall. And not just like that, but in geometric progression.

Imagine that a relationship with you is an act of trade. Like any trade on Wall Street, they have a position.

If the market price of you as an asset has fallen, we will sell it. It is simply pointless to continue to own such an asset. The same goes for the marriage you so strive for. As cruel as it may sound, the best solution to the issue of assets that quickly and rapidly depreciate is to sell or lease them.

Any man who earns more than 500 thousand dollars a year cannot, a priori, be a fool. Of course, people like me will only date you, but will never marry you. My advice to you is to quit this search. Better look for ways to get rich and earn that much money per year on your own. Then the chances of finding a rich fool will increase.

I hope that my answers will be useful to you."

And it's true. True beauty is not a colorful wrapper, but what lies deep inside.

Something that never fades - neither tomorrow, nor in 50 years.

Many people want to open their own business, but the fear of failure prevents them from realizing their dream: little money, no premises, no money to buy equipment, corruption... The stories of those who have achieved success show that even in difficult times you can make a profit. Their secret is developing interesting ideas, hard work, development orientation, cost reduction and building strong relationships with clients and partners.

Is it worth opening a business during a crisis? What are the prospects? What to do if there is no start-up capital? How to act when there is not enough knowledge and experience? There are many reasons why potential entrepreneurs give up their dream of starting their own business (see Figure 1).

Fig. 1 Key problems at the stage of starting a business

For some, these difficulties become a real obstacle, while others believe that a crisis is not the right time to start a successful business from scratch. Examples of those who, despite difficulties, open their own business, convince us of the opposite.

Story 1. Mini golf for everyone

The idea of ​​creating a mini-golf club belongs to Nizhny Novgorod students Philip Mazurov and Ksenia Zhirkova. In the summer of 2015, the guys developed a business plan, rented premises in a popular shopping and entertainment complex in the center of Dzerzhinsk, purchased equipment via the Internet and organized an advertising campaign.

Initial investment - 200,000 rubles.

Self-sufficiency - 3 months.

Now, according to Philip, there is a payback period for equipment and advertising.

What is the secret of success?

• In democracy. Even in the regional center there is only one mini-golf course - in a closed club, it is not intended for everyone. Philip and Ksenia made mini-golf accessible by giving lessons to those interested at a price of 150 rubles per hour
• In the absence of hired employees: entrepreneurs are still making do on their own
• The mini golf club is in a good location: its regular visitors are families with children, local entrepreneurs, and fans of this sport of all ages.
• Health benefits: mini golf develops coordination, dexterity, eye, accuracy, and the ability to control your body.
• In easy promotion: the mini golf club quickly became popular due to word of mouth, distribution of flyers and stationary advertising in the shopping center.

Our immediate plans include holding a city mini-golf tournament.

Story 2. Prepare gifts in summer

The idea of ​​distributing New Year's gifts belongs to the head of the Snezhel company from Nizhny Novgorod, Ilya Petrov.

The entrepreneur saw that there was a growing demand in the market for products not of “conveyor” quality, but aimed at a specific customer, and he occupied a vacant niche.

Initial investment - 600,000 rubles.

Profitability in the first year is 50%.

Today the company's turnover is more than 5 million rubles.

The history of this enterprise is a vivid example of a successful business from scratch, which its founder objectively calls “super-seasonal”: the New Year holidays are just a few days, and preparation for them lasts the whole year: from forming an assortment to packaging gifts.

What is the secret of success?

• Actively developing and maintaining a client base. Not a single corporate customer was lost during the crisis
• From reliable suppliers. 7 years ago, the basis of gifts from Snezheli were ROSHEN products, now - sweets from Moscow, Novosibirsk, Belgorod, Murmansk
• Entering the retail segment (kindergartens, schools). Snezhel contrasts low-quality store gifts with products carefully selected in accordance with the tastes of customers with the obligatory new items in the assortment.
• At affordable prices: the enterprise “operates without attracting additional capital or borrowed money, which allows it not to raise prices by including interest on the loan.

This type of business has a number of risks: you may not get the assortment right, you may not be able to sell pre-ordered packaging with the symbols of the year, you may not have time to hire packers during the season and rent space for a temporary warehouse. The success of “Snezheli” lies in competent planning of activities: early study of the assortment, demand for the composition of gifts. Instead of hiring employees during the pre-New Year “marathon”, redistribute functionality between full-time employees with experience, enter into a long-term contract with the warehouse, taking into account the seasonality of the business.

Story 3. Family photo studio

One of the most competitive segments of the service market is photo studios, however, active and creative people achieve success here too. An example is the family photo studio “On the Moon” by Nizhny Novgorod photographer Alena Beznosova.

The initial investment is 170 thousand rubles for the renovation of the premises, the purchase of equipment, the installation of decorations and interiors.

Payback - 4 months.

Tatyana Alekseeva, 2016-07-31

17 Inspiring Movies About Great Women You Should Know About

A cure for depression in a convenient dosage!

We all have those days when we give up and want to hide away from the whole world in a closet, turn off the phone and pretend to be dead.

At such moments, more than anything else, you want to see some proof that all is not lost. And the best consolation is to watch a good film about those who have achieved dizzying success, despite much more difficult obstacles...

Here are 17 biopics about strong women that will restore your self-confidence:

17. Diana: A Love Story (2013).

Princess Diana is the most popular woman of her time, called “the princess of people’s hearts” during her lifetime. She won the hearts of millions, everyone confessed their love to her - from the prince of England to powerful billionaires.

But who did she love?

16. Lovelace (2013).

The life story of the famous porn actress Linda Lovelace, who played the main character in the film “Deep Throat”.

A young, inexperienced girl meets her future tormentor, and part-time husband, who, without thinking twice, brings her into the porn business. Once in sexual slavery, Linda becomes completely dependent on her husband and is doomed to fulfill all his whims and desires.

To force his young wife to be obedient, her husband beats her. It is on beatings and coercion that the porn career of a girl known to millions of fans of this genre is built...

15. Joan of Arc (1999).

One day during the Hundred Years' War, 19-year-old Frenchwoman Jeanne has a vision in the forest, which eventually comes true. She knew that her village would be burned to the ground, her own sister would be raped and then killed.

This is what happened, but the seer could not prevent the trouble.

After what happened, the strong-willed d’Arc goes to the Dauphin Charles with new tips from above and asks for an army to withstand several battles. The girl is given a detachment, and within four days she neutralizes the enemy, not suspecting that such heroism will play a cruel joke on her...

14. The Iron Lady (2011).

Margaret Thatcher is not just a woman, and the “Iron Lady” is not just a nickname. This absolutely unique person has become an example for many, and almost everyone is familiar with her great achievements.

But what was Thatcher's life like from the inside? This is exactly what the film is about. The biography of the 71st Prime Minister of Great Britain from the very beginning of her career in politics to the present day will allow the viewer to become better acquainted with an amazing woman who was able to reach unprecedented heights and win the respect of millions of men...

13. Selena (1997).

The inimitable Jennifer Lopez starred in a biopic about the life of Selena Quintanilla-Perez, a famous performer of Latin American music in the early 1990s.

Selena was from a Tex-Mex family. The singer’s creative path began in early childhood, when the girl was only 9 years old. Already at the age of 12, Selena recorded a studio album with the group, and 3 years later the young singer received her first award.

At a very young age, Selena gained incredible popularity and began releasing her own clothing collection. The film tells the story of the resounding success that fell on the head of a talented Latina, and the tragic events that cut short the singer’s bright life...

12. Joanna - a woman on the papal throne (2009).

The plot of the film takes place near the Vatican in 814, when an amazing girl, Joanna, is born. Since childhood, she grows up as a smart child, ahead of many boys in her thirst for knowledge.

Soon Joanna realizes that it is impossible for a woman to achieve high positions and recognition of society on an equal basis with men. Having received the best education she can, Joanna dresses up as a boy, breaks ties with the family who can give her away, and goes to the Vatican to serve the church. There she becomes the personal physician of Pope Sergius, and soon she herself takes his place...

11. Coco before Chanel (2009).

The story of Coco Chanel before she became famous throughout the world.

Growing up in an orphanage, Gabriel and his sister were accustomed to relying only on themselves in life. During the day they work as seamstresses, and at night they entertain the public with light songs in the restaurant. Because of the particularly popular chansonette at that time, our heroine was given the nickname Coco.

Gabriel meets officer Etienne Balsan, a wealthy visitor to their establishment. He invites the girl to stay at his estate. It is assumed that there will be a large interesting company there.

The Englishman Arthur stands out among the guests, and Coco is intrigued by him. Strong feelings overwhelmed the couple, but will the lovers be able to be together?..

10. Jackie (2016).

Dozens of books have been written and many films made about Jacqueline Kennedy - the first lady of the United States in the early 1960s, the most popular woman of her time, a style icon - but the enormous interest in her life has not faded over the years.

In this film, the authors reproduced one of the tragic moments in American history - the assassination of President Kennedy in Dallas - and the few days that followed, showing these events through the eyes of Jacqueline herself. The whole world admired her fortitude, dignity and self-control. But what did this woman really go through?..

9. Jia (1998).

Angelina Jolie played the famous 1970s model Gia Carangi, who became the first dark-haired girl on the covers of glossy magazines. The story that forms the basis of the film is woven from many memories of the girl’s friends, her relatives and people who once worked with her. From an incredibly bright and extraordinary person by the age of 26, she turned into a complete drug addict.

At a very early age, unprecedented popularity and huge fees fell on her head. After leaving her job at her father's diner, she set off to conquer New York, where she managed to make her childhood dream come true. But, despite her beauty and fame, she was never able to find a loved one who could support her in difficult times. Within a few years, she fell from the Olympus of fame, descending to trading in a supermarket, and then prostitution...

8. Julie and Julia: Cooking happiness according to the recipe (2009).

A film about two women from different generations, whose destinies nevertheless intersect thanks to their love of cooking.

One writes a blog, trying to brighten up the gray office days with her favorite hobby. The second is the ambassador's wife, trying to realize herself. Both find solace in cooking.

The film is about how, in an effort to achieve a cherished goal, the main thing is not to give up what you started halfway, withstand all the tests, remain optimistic and appreciate the support of loved ones.

7. Big eyes (2014).

In the film we see America in the heyday of the bright 1950s. A completely new, previously unknown movement is emerging in art - pop art.

The creator of this trend is called the artist Walter Keane, who paints pictures of children with huge eyes. The works of the new master become a hit, Walter gains incredible fame as a genius of modern art, gaining more and more popularity.

But suddenly his wife Margaret accuses her husband of fraud, declaring that she is the true author of the paintings. So who is the liar in this story?..

6. Wild (2014).

Having survived the death of her mother and separated from her husband, Cheryl Strayed decides to give herself a third test. A 26-year-old writer sets out on foot along a dangerous 2,650-mile mountain route.

Having worn her feet bloody, enduring many dangerous days and nights, she meets amazing people on her way, rethinks her existence and learns to enjoy life again...

5. What Love Can Do (1993).

Few rock superstars have had such a dramatic fate as Tina Turner.

Born Anna Mae Bullock, this modest girl seemed to have pulled out a lucky ticket at the moment when the successful musician and producer Ike Turner became her husband.

Even in her wildest dreams, she could not have foreseen that when her fame outgrew her husband’s popularity, her life would become a nightmare.

Ike turned from a wonderful guy into a monster, out of jealousy for her fame, beating his wife half to death. And who knows what the singer’s fate would have been like if not for music...

4. Queen (2006).

A film interpretation of the behind-the-scenes relationship between Queen Elizabeth II of England and Prime Minister Tony Blair, developing against the backdrop of numerous problems that arose in connection with the tragic death of Princess Diana.

August 1997. The beloved of the United Kingdom, Princess Diana, died in a car accident. Queen Elizabeth II, despite all the expectations of British society, retires to Balmoral Castle, where she tries to understand the full scale of the loss that has befallen Great Britain.

However, newly elected Prime Minister Tony Blair understands that the current situation could turn ordinary Britons away from the throne. Therefore, the entire burden of responsibility falls on his shoulders to find a compromise between the deeply personal tragedy of the royal house and the desire of the public to see its public manifestations...

3. Frida (2002).

A biographical film about Mexico's most famous artist, Frida Kahlo.

Having had a terrible accident in her youth, Frida breaks her spine. Doctors put an end to her full life, doubting that the girl will ever be able to get back on her feet. Lying in a cast, she draws self-portraits, in this way escaping from boredom.

Despite the doctors' predictions, Frida is learning to walk again. Having become famous thanks to her talented works, the girl agrees to become the wife of ladies' man Diego Rivera.

He is faithful to her in his thoughts, but in life he regularly cheats on her, citing the polygamous nature of men...

2. Elizabeth (1998).

Shortly before the Protestant Elizabeth ascended the throne, people of her faith were considered heretics and burned at the stake. When she became the head of England, it was a weak and disorderly state - and besides, she herself was called a heretic.

To gain a foothold on the throne, Elizabeth had to show her strength. She began by establishing a united Protestant Church in England. Now she needs to enter into a suitable marriage and give birth to an heir - but her lover Lord Robert Dudley is not a suitable match.

To make the right choice, the queen will have to figure out which of her advisors she can trust without fear of being stabbed in the back...

1. La Vie En Rose (2007).

A biopic about the famous French singer Edith Piaf, who managed to captivate the whole world with her voice. The star's story is told in stages, from birth to sad death from an incurable disease.

The story begins in early childhood, when the mother gives the girl Edith to the care of her grandmother. Experiencing the world in poverty, surrounded by discrimination, she was able to impress the owner of a Parisian cabaret, who hired her. She learned to be beautiful, to please the public, to work with accompaniment - and soon felt the first rays of fame...

Society is accustomed to imposing on us the opinion that women are the weaker sex and they definitely need a strong shoulder nearby, a kind of “crutch” on which they could lean. The concept is also actively propagated that it is supposedly more difficult for girls to achieve something in life than for men. However, there are examples of women who managed to cope with incredible and cruel blows of fate that not even every man could deal with and ultimately emerge victorious. These girls are real warriors with colossal willpower, strong character and amazing determination. We invite you to look at them and be inspired by the stories of the “iron ladies”.

1. Cody Hall. She underwent 18 operations, then trained herself to be a surgeon.

A girl from the UK who was born with a complex facial deformity. None of the doctors wanted to take care of the baby, but Cody’s mom and dad didn’t give up and organized a charity fundraiser to help their daughter get rid of the disease. The baby, at the age of one year, went to the USA and underwent her first surgical intervention.

When Cody turned 14, the number of operations performed reached an incredible level - she was sent to surgeons 18 times! But, despite all the difficulties, she tried to live like other people: she studied at school and received good grades. It was not easy for the girl to communicate with her peers, but she did not allow the slightest manifestations of pity or ridicule towards her.

Today Cody Hall married the guy she fell in love with as a schoolgirl and works in the surgery department, helping people like her once. The girl was able to overcome her fears and to this day inspires many patients to win the fight against the disease.

2. Malala Yousafzai. Became a pioneering human rights activist who achieved permission for women's education in Islamic states

Malala is a true heroine and inspiration for a huge number of girls around the world. The girl became famous after she began publishing scathing posts on her personal blog when the Pakistani authorities signed a decree banning female education.

Malala's opinion caused a wide resonance in society, because of which the girl suffered threats from haters in her homeland, and even survived an attempt on her life, receiving severe injuries and falling into a coma.

At the age of 20, Malala achieved great success, and all thanks to her strong character and willpower: she is educated at Oxford and helps other girls study. The heroine was awarded the Nobel Prize, initiated the opening of a school for refugees from Syria and published a book under the bright and short title “I am Malala.”

3. Mikayla Holmgren. The world's first girl with Down syndrome to become a finalist in the Miss USA pageant.

The girl became the winner of the Miss Stunning contest, organized for girls with disabilities. Mikayla went further and took part in Miss Minnesota, and then made her debut as the first participant with Down syndrome in the popular Miss USA beauty pageant.

Mikayla actively participates in charity events, does gymnastics and dancing, and also gets an education. The girl has become an example for other people with the same diagnosis and once again proves that nothing is impossible in life.

4. Sarah Moore. Takes care of elderly island residents while working 9 jobs

Once upon a time, a girl decided to leave the big city and refused all the benefits and advantages of such a life. She settled on a small Scottish island, whose population is mainly elderly people who cannot handle the hard work.

Sarah began to work in 9 jobs at once: air traffic controller, guardian, postman, fire rescuer, shepherd, clerk of the island council, baggage handler on aircraft, excavator operator on farms, guide at the only lighthouse of the island.

The girl does not at all regret the radical change in her way of life; she admits that she has made new friends and no longer faces feelings of loneliness, and the island’s inhabitants love her for her love of life, courage and kind heart. Everyday hellish work and the visible lack of quality prospects do not prevent her from feeling happy and needed.

5. Bethany Hamilton. Lost an arm to a shark, but achieved success in the sport of surfing

A 13-year-old girl was attacked by a tiger shark and bit off her left arm. But Bethany did not consider herself a victim and, having overcome her fear and sense of hopelessness, still continued to learn to surf.

Now Hamilton is a happy wife and mother and is still doing what she loves. She took 2nd place at the World Championships, and a book was published and a film was made based on her life.

6. Liz Murray. Former street urchin achieved academic success by graduating from Harvard

The girl grew up in a dysfunctional family: drug-addicted parents constantly beat her, she was forced to endure endless quarrels and beatings. Over time, Liz became ashamed of this situation and dropped out of school, getting involved with street hooligans. At the age of 15, the girl wandered the streets and found a place to sleep with her seriously ill mother only on the benches of the city.

It seems that the story should have ended sadly, but Liz pulled herself together and successfully completed school, and then Harvard. Despite the fact that her father once kicked her out of the house, she looked after him and cared for him, forgetting about her grievances.

Today, Liz works as a talented speaker and writer. The girl restores people's faith in themselves and shows by her example that in life there are absolutely no obstacles on the path to happiness.